Visual Rhetoric Slide Presentation

                We are doing a prezzie presentation (a type of interactive power point). So we will be analyzing the visual rhetoric slide presentation. One important choice that needs to be made is font choice. Depending on the mood of the image/slide an acceptable font needs to be chosen. Generally people need to choose more serious fonts unless their power point is less serious in nature. Typically the "type of text dictates font choice". This means you should add emphasis and tone with the font. Readers need to be able to read the font as well, so an acceptable font size should be chosen. Another important issue is whether readers can read the font. This can be broken into font readability and contrast. Contrast is important when choosing colors of text and background. Some colors do not overlay well and should be avoided. Typically the font should be darker (not this) than the background, and a neutral bridge should be used.
               These topics are important when dealing with the overall issue of design clarity. The power point should be easy to follow, and free of complicating or unnecessary design elements such as clutter, or excess color. On the other hand the presentation should be eye catching and readable. Typically a slide needs to be organized in a left to right direction so it "flows" well to an audience. Even if the report is original and striking it needs to be consistent. Each slide should be different, but there should not be any massive leaps in style or organization. As a whole the presentation should be very easy to follow and read, and finding the balance between this and keeping it intriguing is the ultimate goal. (281 words)

By: Arjun, Jason, Peter, and Alex